Creating and implementing a social media policy

With Craig Thomler

With increasing use of social media by Australians, it's more than likely that a large number of your staff already use social media for personal and professional purposes.

As the public sector also increases official use of social media, it's important that staff and councils have a clear awareness of how and when they can engage online.

One key is the development of an organisational social media policy, which can guide your official online engagement efforts and help staff and management understand the boundaries between personal, professional and official engagement.

In this presentation Craig Thomler will discuss why, when and how to create a social media policy, what it should include and how to implement it successfully.